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Summercliff creative marketing

Hellenic Bank

Summercliff advertising agency
Banking
Financial Institutions

Everybody wants to belong in this team!


Hellenic Bank logo

People have the need to belong; in a group, in a team, in a club. Students are no exception.

SCope

Embarking on a new student life with all its ups and downs can be challenging. This campaign aimed at communicating Hellenic Bank's Student Pack product which was a pack with discounts, privileges, and special benefits just for students.

STRATEGY

The creative idea featured various ways in which the priviledges of the Pack apply to real life.

IMPLEMENTATION

All digital channels were employed. A series of creative Posts, Covers, Animations, Google Ads, Local Publishers Banners and a Landing Page were created. 

The Facebook account of Hellenic Bank was hosted on our own propriety platform www.berry.social where all the magic happens!

SPREAD

TV and Video Ads
Digital Campaigns
Social Media Presence
Google Ads
Landing Pages